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Mahmood Qasmi

Mahmood (or Max) is a hi-tech veteran and technology enthusiast with over 17 years of experience in engineering, project management as well as consulting in R&D methodology. He has profound knowledge in the fields of telecommunications, computer architecture, ​and software engineering.

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Recent Posts by Mahmood Qasmi

Chatbots

Buddy Chatbots, AR/MR, and UX: the User Experience of Tomorrow

Mahmood Qasmi

The more enriched an experience, the more dopamine is released into our brain and more profound is the interactivity associated with it. The feel-good factor or the user experience (UX) of any product, platform or service is the quintessential key to deliver a prolonged and definitive image of the brand in the mind of the […]

Pro-Gamification: The Future of Retail Experience

PRO Gamification: The Retail Experience

Mahmood Qasmi

Gamification in retail is not a new idea, but with people being more connected and more reliant on their digital devices, it becomes more critical in providing engaging and enjoyable experiences that bring tangible business value.

gamification

PRO-Gamification: Defining the Future of Retail Experiences

Mahmood Qasmi

Brandy, a Generation-Z consumer, comes across an Instagram “like” by her friend for a featured dress. She likes the garment and is interested in purchasing it in a different colour. She decides to go online and compare prices, and while browsing, she is prompted to download the retailers’ app, which would result in a 10% […]

AR and VR

Is AR and VR bringing about Digital Transformation in Real Estate

Mahmood Qasmi

It has been more than four weeks since the “FOR SALE” sign has been up on a house I drive by on my way to work. The house is in a well-known suburb within the western region of the Greater Toronto Area (GTA) where properties have been sold rather quickly in the past. It is […]

Artificial Intelligence

15 Business Opportunities Enabled by Artificial Intelligence

Mahmood Qasmi

I had the pleasure of being invited by Genesys to be a part of the Toronto Tech Summit’s panel discussion on “How AI is Shaping Society,” late last week. I thoroughly enjoyed the conversation along with my awesome fellow panelists (from IBM, Element.AI, Inegrate.AI and RBC) and the crowd was extremely engaged

Design Thinking

Design Thinking Opportunities: Turning Challenges into Opportunities

Mahmood Qasmi

Have you ever had one of those unforgettable travel experiences that you just couldn’t help but talk about upon your return? Glad I’m not the only one; however, today I would like to share a particular experience with you, one that may not be what you’d expect. I say that because my excitement wasn’t caused […]

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